The 14th "Shanghai International Early Childhood Education Expo" welcomed nearly 200 exhibiting companies, with over 28,518 professional and general visitors. The exhibition received a warm response and was well received by people in the industry. As a theme exhibition dedicated to the early childhood education industry in China, since it was held in 2006, the scale has been fixed and the form has been continuously innovated. It has become an effective way for many early childhood education-related companies to expand their sales channels and promote their brand image. Hui, from which I learned about international advanced parenting concepts and educational ideas.
As a professional publicity, display, and communication platform, the preschool education exhibition brings the most cutting-edge market information and business opportunities to the development of the industry, and becomes an indispensable industry event every year.
The scale of the 15th Shanghai International Early Childhood Education Expo next year will be further expanded, including conferences for kindergarten principals and training institute principals, etc. The conference will also welcome an upgrade in scale and quality. Private private kindergartens will be invited to next year's exhibition. It is expected that more than 6,000 kindergarten principals and principals of training institutions in East China will attend the conference. At the same time, in order to meet the needs of many family customers at the scene, the organizer will highlight the theme of children's parenthood next year and plan it separately: Shanghai Children's Parenthood Exhibition. It is also the only theme exhibition in East China that focuses on the concept of "parents and children".
Relying on the on-site rich event competitions and awards (arts, building blocks, origami, children's books, STEAM and other categories), it will attract more than 7,000 families to participate in it, which is the best opportunity for brand promotion and parent-child traffic.
Professional audience: 6000+
6000+ early childhood education practitioners (the proportion of principals exceeds 60%)
Shanghai Children's Parent-Child Show
Shanghai World Trade Exhibition Center (No. 99 Xingyi Road, Changning District, Shanghai)
May 22-24, 2020 (Friday-Sunday)
Shanghai Liyang Exhibition Service Co., Ltd.
Range of exhibition:
Toy teaching aids: educational toys, building block toys, DIY handmade toys, clay pottery, assembled toys;
Kindergarten Curriculum: five special fields in kindergarten, picture books, music, science, emotional intelligence and financial quotient;
All-in-one multimedia: Kindergarten all-in-one, multimedia, children's animation, games, home education and other network products;
Decoration design floor: kindergarten design, kindergarten decoration, kindergarten environment layout, kindergarten floor, etc .;
Garden clothing and home textiles: kindergarten clothing, school bags, kindergarten sheets, quilt covers, infant pillows, etc .;
Kindergarten furniture: kindergarten tables and chairs, bookshelves, cup holders, wardrobes, toy cabinets and other furniture;
Amusement equipment: kindergarten slides, outdoor development equipment, children's playgrounds, children's sports goods, etc .;
Early childhood education joining: joining special kindergarten, early childhood education institution training guidance, early education institution training joining.
1. Exhibitor industry distribution: 6% of children's education stationery, 4% of kindergarten facilities, 17% of books and curriculum materials, 18% of children's educational toys, 16% of training and education joining, 15% of online education and training, 2% of early childhood logistics services, and children Smart education 22%.
2. Audience composition: 15% of kindergarten principals, 11% of training institution principals, 20% of other education industry practitioners, 8% of wholesaler purchaser agents, 5% of preschool education investors, 10% of families aged 0-3, 26% of households aged 3-6, 5% of households aged 7 and over.
Kindergarten principal conference (700+ attendance)
Training Center Directors Meeting (700+ attendance)
Preschool STEM Education Science and Technology Theme Forum (300+ professional audience)
The 11th WOW Business Conference (300+ professional audience)
One-to-one buyer pairing
The above conferences can ensure that more than 2,000 preschool education-related practitioners are present, of which the proportion of principals is more than 60%. The entire exhibition will have more than 6,000 education institution-related practitioners present.
STEAM Children's Maker Education Achievement Display; Storytelling Conference; Footprint Children's Art Competition and Award; Children's Origami Competition;
The activities are continuously updated. All the above activities are related to the 14th preschool education exhibition.
Message from exhibitors:
Bruce (Shanghai) Cultural Communication Co., Ltd.
——The effect of the exhibition is very good. We have participated in the second session in succession. Many parents and children at the scene are interested in our products and expressed that they will continue to pay attention to achieve the effect of brand promotion. We will definitely continue to participate in the next year's exhibition!
Yuan Family (Yuan Yuan Publishing House) Mr. Wu Guozhang
——The exhibition is very successful, and the flow of people is very good. I hope to reach more target customers who we need, kindergarten principals and teachers, as well as dealers and agents. We will continue to participate in the next exhibition, and look forward to the exhibition getting better and better!
Shanghai Feiqu Educational Technology Co., Ltd.
——This is our first time to participate in the Early Childhood Education Exhibition. We mainly promote our new products. The effect of the exhibition is not bad. It is mainly based on brand promotion and basically achieves the expected goals. We hope to see more purchase customers and headmaster customers in the future.
Shanghai Jingqiao Education Technology Co., Ltd.
——At this early childhood education exhibition, we interacted with a lot of parent-child families, exchanged ideas, and promoted our art brand. The effect was very good, and we also received positive feedback from many parents. We will continue to pay attention to the next exhibition, hoping to organize activities in more convenient exhibition halls.
Guangzhou Xiaohelin Education Co., Ltd. Ms. Zhou Liqiong
——For the first participation in the B2B2C kindergarten education exhibition for the first time, the effect of the exhibition was not bad. Our STEM courses and various supporting teaching toys mainly explored kindergarten channels and parent-child family audiences. We contacted many of these channels The customer needs to follow up later to improve the conversion rate. Future exhibitions hope that the exhibition hall settings will be more humane and enhance the experience of participants.
1. Space Only RMB ￥ 1,200 / sqm (from flat 18)
For exhibiting companies to design and build large-scale stages.
2. Standard Booth RMB 13,500 (9 square meters)
Including wall panels, carpets, lighting, fascia boards with company names, information desks, folding chairs, sockets, waste paper baskets.
Free value-added services:
Before the exhibition:-More than 18 flat exhibitors presented a WeChat soft text, and the official public account of the preschool education exhibition was free of charge (provided by the soft text exhibitors, and the soft text requirements must refer to our exhibition) or 18 flat exhibitors presented visitors with invitations H5.
During the exhibition: 1 to 1 trade matching service.
After the show: After the exhibition, more than 18 companies can push another article and soft text after the show. The official public account of the preschool education exhibition is free of charge (soft text requirements are the same as above).
More promotion opportunities and CMO sponsorship:
Before the launch—soft text push: 2000 yuan / time
Ongoing--Advertisement: General page: 4,000 yuan, cover: 10,000 yuan, back cover: 8,000 yuan;
Audience registration package column advertisement: 10,000 yuan / root
Forum Sponsorship Program: From 20,000 yuan *
Audience ID advertisement: 20,000 yuan
For more details, please contact us :
Exhibition official website: www.kidsedu.cn
Booth Reservation Hotline: Mr. Zhou: 13764417142